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Archive | October, 2002

#3.11: The “What’s A Home Page For” Issue

1> Number One Priority: Get Their Email 2> Lose The Lame Animations 3> Is The Home Page The Wrong Page? 4> Check It Out: Some Flash Sites Can Be Great 1> Number One Priority: Get Their Email We believe that the only purpose of a home page is to get a visitor’s email address. Think […]

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#3:10: The “Advertise Everywhere” Issue

1> Cream, Sugar, and Advertising 2> Stick It To ‘Em 3> Captivate a Captive Audience 4> Damn, This Newsletter Really Works 1> Cream, Sugar, and Advertising Want to put an ad where you can guarantee that it will be seen, read, and held for 15 straight minutes? Put your brand on food or food packaging. […]

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#3.09: The “Search Engine Basics” Issue

1> It’s The Payoff, Not The Position 2> Get Creative With Search Terms / Free Spreadsheet 3> Don’t Forget The Search Engine Basics 4> Check It Out: Most Popular Searches 1> It’s The Payoff, Not The Position We asked search-engine placement guru Kevin Lee, CEO of Did-it.com, to share his secrets on how to optimize […]

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