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Archive | February, 2003

You Can be an Email Marketing Supergenius #110

Don’t Get Deleted Issue # 110 1> Filters Delete Email That Contains Common Words 2> Consumers Delete Email They Don’t Recognize 3> ISPs Delete Email From Problem Servers 1> Filters Delete Email That Contains Common Words Email filters block abusive email by searching email messages for specific words that are typically used by email abusers […]

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#4.05: The "Too Much To Do" Issue

Learn to deal with the day-to-day pressures of a high-tech lifestyle, with these tips from business-trends expert and futurist Chuck Martin. 1> Tame Your To-Do List 2> Eliminate The Email Monster 3> Manage Meetings 4> Like These Tips? Get The Book 1> Tame Your To-Do List Ever notice that your list of things to do […]

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You Can be an Email Marketing Supergenius #109

Painless Unsubscribes Issue # 109 1> One-Step Removal 2> Skip The Password 3> Is Your Unsubscribe Good Enough? 1> One-Step Removal Let your readers unsubscribe from your list with a single click. If you make them jump through hoops to get off the list, you’re going to lose more than a reader — you’ll burn […]

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#4.04: Close That Sale! The Register.com Issue

You can buy a domain name anywhere. Take a look at how Register.com captures the business — and sells a little extra on the side. 1> Help Them Find What They’re Looking For 2> Help Them Accessorize 3> Help Them At Checkout 4> Don’t Let Them Get Away! 5> Check It Out: Horrible Domain Names […]

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