See Andy's other stuff:

LinkedIn
RSS Feed

Follow Andy

Contact Me >>

About me

Hi, I’m Andy Sernovitz, and this is my blog.

Here’s my story:

I’m CEO of GasPedal, a word of mouth marketing consulting firm. We also run the Blog Council.

I’m author of the hot and sexy book Word of Mouth Marketing: How Smart Companies Get People Talking. Seth Godin wrote the Foreword and Guy Kawasaki wrote the Afterword.

I’m a professional speaker. (See me live – upcoming appearances.)

I teach Word of Mouth Marketing at Northwestern University’s Medill School of Journalism. I used to teach Internet Entrepreneurship at University of Pennsylvania’s Wharton School of Business.

I was a founder and CEO of the Word of Mouth Marketing Association, which made this idea of consumer-friendly, consumer-controlled marketing into the #1 most important marketing phenomenon. I left WOMMA in 2007 to return to private life (here’s why) — I’m now the “President Emeritus.”

In past lives: I founded and ran the Association for Interactive Marketing, the big trade group in the dot com days; was an email marketing guru, ran a business incubator; started some startups; sat on some boards.

I was on Da Ali G show. I walked 32 miles around the perimeter of Manhattan. I saw the Grateful Dead many times and Whitesnake only once.

I have an amazing wife and two wacky kids.

Email to a friend:

Privacy: We won't save or reuse these emails.

Comments

Comments are closed.

Get My Newsletter!

Subscribe to Damn, I Wish I’d Thought of That! for a weekly email full of unusually useful ideas for smart marketers. Great marketing is about brains, not bucks. The best business ideas are easy to do, inexpensive, and fun. Learn to simplify your business, earn word of mouth, and thrill your customers:

Never display this again