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Delta’s case study: How we used customer service to get started in social media

BlogWellCome to our upcoming BlogWell: How Big Brands Use Social Media conference in Seattle to hear REI, The Clorox Company, Deluxe, Microsoft, Itron, MillerCoors, Cargill, and Boeing share 8 great case studies on corporate social media.

You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal — and you’ll see some brilliant presentations like this one from BlogWell DC:

One of Rachael Rensink and Jerry Fletcher’s big ideas: Customer service hours are different than corporate business hours.

Delta Air Lines: Re-energizing Traditional Marketing with Social Media from GasPedal and SocialMedia.org on Vimeo.

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