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Do you miss Circuit City? How about Hostess?

The true test of a great brand: Would anyone care (or notice) if it was gone?

If your company vanished tomorrow, would any customer miss you?

If you’re not making that sort of meaning, you need to up your game, add more value, or find a better horse to ride.

P.S. A great test: Would anyone wear your logo if your business closed?

Pan Am

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  1. Richard Binhammer May 1, 2013 at 9:05 am #

    I want to find a pan am logo…but in metal to hang on my little bathroom door. We’re they for sale there??? :)

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