See Andy's other stuff:

LinkedIn
RSS Feed

Follow Andy

Contact Me >>

Flat Top Grill: Thank yous are nice

I got this great email from the Keene Addington, CEO of one of my favorite Chicago restaurants, the Flat Top Grill

Businesses make changes all the time, but they rarely take a moment to thank their customers…or even tell them what’s going on.  Good communications is always important, especially a good thank-you.

I’m much more likely to respond to this email than a generic promotion.  Remember: Your customers care about your business. Let them in and share.

* * * * * * * * * * * * * * * * * * * * * * * * * * *
 

Thank You

 

* * * * * * * * * * * * * * * * * * * * * * * * * * *

 

Andy,

 

Thank you very much for your response to our annual


survey. We have listened to your comments and have


taken action to help serve you better. As we strive


to make each of your visits enjoyable, we have made


additions to assist you, stirred up the menu to reflect


your favorite offerings, and made appropriate changes


to serve you better.

 

We are always looking for ways to enhance your dining


experiences with us and you replied with excellent ideas.


With your feedback, we have added more recipes to our


table menus to lend a hand in creating the perfect stir-fry.


You responses have shown us that the colored stick options


are the tool that you use most to customize your stir-fry.


We have kept in mind that the end of the line can be


puzzling and are working on ways to help ease your mind


and excite your taste buds. As a result of your great


ideas, we will be implementing simplified colored stick


signage toward the end of this year to further aid you


in your efforts to make a fresh and delicious stir-fry.

 

We continue to take the price of our offerings into


consideration and have not increased entree, appetizer or


dessert pricing since the end of 2004 to ensure that we


present you with affordable dining. We now offer a single


serving alternative to our ever-popular Triple Chocolate


Storm dessert priced at $3.99. There were various reactions


as to how our Asian Taste appetizers influence your dining


experience with us. With what we have learned, we know


your favorite Asian Taste and are simplifying the menu for


you. We now offer our signature Shrimp Ashley Rangoon and


have reintroduced Grilled Edamame for your enjoyment.

 

We continue to receive very positive comments from you and


appreciate your feedback. With your best interest in mind,


we have advanced our training and development programs to


reach the pinnacle of food and service execution for you.


We continue to focus on your total experience to guarantee


that every visit exceeds your expectations by renewing our


stores decor including food lines, updated bathrooms, new


banquettes, and modernized dining rooms with inviting new


designs.

 

Again, thank you for all your extraordinary feedback on our


annual survey. Your insightful comments and great ideas


always help us to better serve you with an incredible


create-your-own experience.

 
 

Appreciatively,

 
 
 

Keene Addington


CEO and Founder of Flat Top Grill

 

Chicago – North Ave.


319 W. North Ave.


Chicago IL – 60610


312-787-7676

Email to a friend:

Privacy: We won't save or reuse these emails.

Comments

Comments are closed.

Get My Newsletter!

Subscribe to Damn, I Wish I’d Thought of That! for a weekly email full of unusually useful ideas for smart marketers. Great marketing is about brains, not bucks. The best business ideas are easy to do, inexpensive, and fun. Learn to simplify your business, earn word of mouth, and thrill your customers:

Never display this again