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Get practical how-to advice on corporate social media from Cisco, Graco, Home Depot, Intel, Kaiser Permanente, UPS, Walmart, and Wells Fargo

BlogWell: How Big Companies Use Social Media
 
October 28, San Jose Convention Center
 
http://gaspedal.com/blogwell

On October 28, we’re hosting an amazing day where eight big corporations are going to share best practices, give practical advice, and talk about their experiences starting blogs and launching social media programs:

  • Cisco Systems
  • Graco
  • The Home Depot
  • Intel
  • Kaiser Permanente
  • UPS
  • Walmart
  • Wells Fargo

You’ll receive practical how-to advice on: 

  • Creating great content
  • Measuring ROI
  • Obtaining buy-in from management
  • Managing legal and HR issues
  • Deploying internal blogs and social media
  • Blogging in regulated industries
  • Coordinating communications, marketing, customer service, PR, and sales
  • Engaging detractors and dealing with negative word of mouth 
  • Working with an agency
  • BtoB blogging
  • Blogs and corporate social responsibility

All this for only $200. This is the best opportunity available for anyone looking to get started or improve their corporate social media efforts.

Learn More

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Comments

  1. Brian Humphrey September 29, 2008 at 12:19 pm #

    Andy,
    This sounds like a wonderful opportunity – particularly for government agencies and NGO’s to not merely learn about, but immerse themselves in the best practices of private enterprise.
    If I can swing it, I hope to attend.
    Respectfully Yours in Safety and Service,
    Brian Humphrey
    Firefighter/Specialist
    Public Service Officer
    Los Angeles Fire Department

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