See Andy's other stuff:

RSS Feed

Follow Andy

Contact Me >>

How to get busy/important people to call you back

If you want some famous author, CEO, or celebrity to return your call/email/LinkedIn message, here are a few tips:

  • Say exactly what you want in the first sentence of the first message.
  • Be specific. Say what you want them to do.
  • Explain your connection to the person.
  • Provide 1-2 sentences that establish your credibility.
  • Include an action item.
  • Keep it short.

Your goal is not to win them over with an essay, to tease them, or to tell your entire story.

You want them to skim the first two sentences — and forward it to their assistant to schedule an action.

Email to a friend:

Privacy: We won't save or reuse these emails.


  1. Merrill September 3, 2011 at 9:50 am #

    A colleague once told me his ‘never fail’ technique. Call the office and say ‘i’m his wife’s lawyer’. :)

Get My Newsletter!

Subscribe to Damn, I Wish I’d Thought of That! for a weekly email full of unusually useful ideas for smart marketers. Great marketing is about brains, not bucks. The best business ideas are easy to do, inexpensive, and fun. Learn to simplify your business, earn word of mouth, and thrill your customers:

Never display this again