But there is something you can do to reach my kids and make me happy: Teach them something. Teach them something that can be a family activity.
Great example: Lowe’s Kids’ Clinics. I’m happy to have Lowe’s help my kids get more interested in doing stuff that I’m interested in doing.
(Of course, this is the secret to all great marketing: Give me something of value and I’ll appreciate you. Shove stupid ads in my face and I’ll resent you for wasting my time.)