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Missed opportunity: How can your users talk about you?

Skype has a link in their menus to Share Skype with a Friend.  Why isn’t this mandatory in every single piece of software?

Remember the definition of Word of Mouth Marketing:

  1. Give people a reason to talk about your stuff
  2. Make it easier for the conversation to take place

Most marketers miss #2.

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[contact-form-7 id="27185" title="contact-form 3 TellAFriend-Post"]