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3 one-sentence word of mouth wonders

This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. Short is sweet when it comes to word of mouth topics. Why? Because word of mouth is lazy. To get people to talk about your stuff, don’t ask them to remember long […]

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Newsletter: #1021: The “Lessons from a Podcast” Issue

[Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Some experts think podcasts are experiencing a kind of renaissance. And it seems even more true now that so many people […]

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Ike Pigott, Communications Strategist for Alabama Power at Southern Company

This is a post from my company, SocialMedia.org’s blog. Check it out for more profiles and stories about the people running social at really big brands. This member profile comes from Ike Pigott, Communications Strategist for Alabama Power Company, a division of Southern Company. We’re thrilled to have had him as a member of SocialMedia.org […]

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3 word of mouth marketing tips for startups

This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. Launching a business? We know that means you have a tight budget and an even tighter schedule. So we’ll get right to it: 1. Make great partnerships 2. Don’t overlook the right […]

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Laura Kolodjeski on how Sanofi US created a patient-centered blog in a highly regulated industry

This is a post from my company, SocialMedia.org’s blog. Check it out for more profiles and stories about the people running social at really big brands. This post features a case study by Director of Patient Insights, Laura Kolodjeski at our Member Meeting in Boston where she shared insights from Sanofi US’ content hub created […]

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Let everyone know how to become your biggest fan

This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. While plenty of places have super fans who are willing to get a tattoo of their logo, (Three Floyd’s Brewing has an entire gallery of them) it’s not every day that you […]

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We’re here to blow minds

This is a post from The Pursuit of Happiness, a blog on happy workplaces and work culture at my company, GasPedal. Check it out for more posts like this every week. We believe that step one isn’t great customer service. Step one is blowing people’s minds with awesome. It’s why we do stuff like mail […]

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Newsletter #1019: The “Solve a Problem” Issue

[Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Solving a problem can be much easier than marketing something new. When you start with a problem, you start with a […]

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Subscribe to Damn, I Wish I’d Thought of That! for a weekly email full of unusually useful ideas for smart marketers. Great marketing is about brains, not bucks. The best business ideas are easy to do, inexpensive, and fun. Learn to simplify your business, earn word of mouth, and thrill your customers:

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