Come to BlogWell: How Big Brands Use Social Media on April 7 in Cincinnati to hear Dell, Duke Energy, Procter & Gamble, Hilton Worldwide, AT&T, Tyson Foods, Rogers Communications, and General Mills share case studies in corporate social media.
You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal — and you’ll see some brilliant presentations like this one from BlogWell San Diego:
Alexandra Wheeler and Matthew Guiste’s big idea: If it doesn’t matter on Twitter, it doesn’t matter.
Alexandra and Matthew’s case study covered how they got management buy-in, how social fits into a larger digital strategy at Starbucks, and how they use Twitter as a monitoring tool.