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Tag Archives: attention

Good Attention vs. Bad Attention

Here’s a guest post Christopher Carfi, VP of Platform Products at Swipp, wrote for our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. Are there two kinds of attention (let’s call them “Good Attention” and “Bad Attention”), in the same way that there are two kinds of profits? We know […]

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There’s no such thing as “Twitter Debt”

If you follow me, I don’t “owe” you a follow. It’s not an obligation, it’s not a debt, it’s not a transaction. Read and follow who you want to read and follow. Talk with people you enjoy talking to. They’ll follow back if they feel like it. Don’t worry if they don’t have time to […]

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