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Tag Archives: authors

How do you jump to the front of the line?

In a world where you’re competing with thousands of marketers — how do you get noticed? Blow them away with an amazing first impression. I get 4-5 books every weeks from authors (or publicists) — in a plain envelope with a generic letter. And they go right into the pile. Check out this beautiful example […]

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Our Reading List

At GasPedal, we’ve got a pretty great corporate culture. Part of that is the time and enthusiasm we have for building that cullture, combined with a deep love by everyone for personal self-improvement. We love to read and have an unlimited budget for business books (which everyone is encouraged to buy and keep). We also […]

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Newsletter #837: The “Different Ways to Sell It” Issue

[Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Few things have a more immediate impact on sales than how you price it, package it, and display it. Check […]

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Newsletter #824: The “9 Ways to Promote a Book” Issue

[Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Millions of books come out a year, and every week it seems there’s a new must-read business book out. How […]

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