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Tag Archives: brand advocates

Devon Eyer on how Johnson & Johnson builds relationships with influencers

This is a post from my company, SocialMedia.org’s blog. Check it out for more profiles and stories about the people running social at really big brands. This post features tips and advice from Devon Eyer’s presentation at our Brands-Only Summit. As Johnson & Johnson’s Director of Corporate Communications, Devon has been a member of SocialMedia.org […]

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Newsletter #943: The “Make Great Connections” Issue

[Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Loyal fans and brand advocates are more than just customers — they have a special connection to the company they care […]

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Rob Fuggetta on Brand Advocates: Turning Enthusiastic Customers into a Powerful Marketing Force

We’re bringing together an incredible group of word of mouth marketers for our Word of Mouth Crash Course in Austin on May 10. We’re featuring 12 how-to classes, 12 real-world case studies, and 6 brilliant authors – all in one thrilling day. Author and Zuberance founder and CEO Rob Fuggetta is part of our fantastic […]

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