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Tag Archives: business-to-business

SunGard’s video case study: Lessons in BtoB Community Building, presented by Leah Patterson

Come to BlogWell: How Big Brands Use Social Media on February 2 to hear Toyota, Texas Instruments, REI, Kellogg’s, Dell, Coldwell Banker, Sabre Holdings, and InterContinental Hotels Group share social media case studies. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal — and you’ll see some brilliant […]

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Newsletter #813: The “Send a Holiday Gift Worth Talking About” Issue

[Welcome back to the Damn, I Wish I Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] If the holiday gift you’re sending to clients and prospective customers is unremarkable, why bother sending it at all? Trust […]

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