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Tag Archives: Crash Course

Sign up for the Ragan Word of Mouth Mini Crash Course; May 6, Chicago

On May 6, I'm going to be giving a condensed version of the Word of Mouth Marketing Crash Course specifically for corporate communicators at the Ragan Corporate Communicators Conference here in Chicago. If you've been interested in the Crash Course but haven't been able to afford or find the time for the full course, this […]

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Three secrets to making your message go viral

Great ideas from Dan Heath and Chip Heath their Fast Company column.  They talk about some the WOM classics that we featured in the 2006 WOMMA conference, including The National Outdoor Leadership School, the Fiskars campaign from Brains on Fire, and a nice lesson from Emanuel Rosen's great book "The Anatomy of Buzz". If you […]

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The little things get people talking

As a professional speaker, I've seen every sort of meeting room and podium.  Nothin' special. But I was teaching my Word of Mouth Crash Course at the University of Chicago's Gleacher Center, and stumbled on something that got everyone talking: Push one button on the podium and an AV tech comes running to help. That […]

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Newsletter #722: Special messsage from Andy

To all my Damn fans: I'm sorry for the shamelessly promotional message, but I wanted to invite you and a friend to my Word of Mouth Marketing Crash Course here in Chicago. I teach the class myself. It's an intense day. There are only 25 seats. You'll learn how to use word of mouth marketing […]

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Word of Mouth Crash Course; March 26, Chicago

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BMA Pre-Conference WOM Workshop June 10, Chicago

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