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Tag Archives: Debbie Curtis-Magley

UPS’ case study: How to use social media for great customer service

Come to our upcoming BlogWell: How Big Brands Use Social Media conference in Dallas to hear brands like Farmers Insurance, Rogers Communications, Target, Yahoo!, NVIDIA, Hitachi Data Systems, Verizon, and Autodesk share 8 great case studies on corporate social media. You’ll get practical, how-to advice on developing your social strategy, scaling your program, driving sales, […]

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UPS’ case study: How to defend your brand with social media, presented by Debbie Curtis-Magley

Come to an upcoming BlogWell: How Big Brands Use Social Media conference in Washington, D.C. or San Francisco to hear brands like ConAgra Foods, the IRS, USA TODAY, Adobe, SAP, the U.S. Navy, and Mattel share 8 great case studies on corporate social media. You’ll learn how to get started, get past roadblocks, and make […]

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Monitoring social media: Humans are still useful

We recently had a good reminder that social media monitoring still requires the human touch. A quick search on our company name, GasPedal, used to give us all we needed to know. Until Toyota’s gas pedal problem. Now there’s 99x the volume, and none of it is about us. (Although, after 11 years, people finally […]

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UPS’ video case study: “Protecting your brand through social media”

Come to BlogWell: How Big Brands Use Social Media on February 16 in San Diego to hear Starbucks, Clorox, Intuit, Avery Dennison, USAA, Community Medical Centers, State Farm Insurance, and the U.S. Navy share case studies in corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program […]

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