See Andy's other stuff:

LinkedIn
RSS Feed

Follow Andy

Contact Me >>

Tag Archives: Disney

Social media is to be used for BLOWING PEOPLE’S MINDS WITH AWESOME.

Folks, the purpose of social media is not to spread little ads and promotions. Yick. Social media should be used to make friends with well-condsidered personal interactions. Here’s a well-played social media moment from a conference we hosted at Disney World. A guest tweeted: Disney responds:

(1) Comments - Read & Join the Conversation

Newsletter #938: The “Anticipate It” Issue

[Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Customer service isn’t just about fixing problems after they happen — it’s also about proactively making sure your customers are happy. […]

Comments Off on Newsletter #938: The “Anticipate It” Issue - Read & Join the Conversation

Newsletter #911: The “Make It a Mystery” Issue

[Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Mystery can be a great topic for word of mouth. People want to figure out the unknown, talk it over with […]

Comments Off on Newsletter #911: The “Make It a Mystery” Issue - Read & Join the Conversation

Teasing your fans to get them talking

Who is going to tell their friends about Disney’s Toy Story 3? College kids, who were toddlers when the first one came out and kindergarteners for the second. They’re a big-spending group of highly connected social media evangelists. So Disney invites them to a preview screening … minus the last 15 minutes. The New York […]

(1) Comments - Read & Join the Conversation

Newsletter #757: The “Inspire People” Issue

[Welcome back to the Damn, I Wish I Thought of That Email Newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] It’s more rewarding to work at a company that does its part to make the world better. You […]

(1) Comments - Read & Join the Conversation

Newsletter #717: The “Make It Scarce” Issue

{Welcome back to the Damn, I Wish I Thought of That Email Newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the left.} Use scarcity to keep customers desperate for your products.    1> Get them up early   2> Keep them […]

(2) Comments - Read & Join the Conversation
Get My Newsletter!

Subscribe to Damn, I Wish I’d Thought of That! for a weekly email full of unusually useful ideas for smart marketers. Great marketing is about brains, not bucks. The best business ideas are easy to do, inexpensive, and fun. Learn to simplify your business, earn word of mouth, and thrill your customers:

Never display this again