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Tag Archives: exclusive

Newsletter #1030: The “Lessons from Blue Bottle Coffee” Issue

[Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Blue Bottle Coffee isn’t your average coffee shop. They take pride in being coffee snobs who take extreme measures to make […]

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Secrets are great for word of mouth

This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. Whether it’s from bored employees, inventive customers, or a mixture of both, lots of restaurants accumulate “secret menus” — food items that aren’t on the official menu, but they’ll make for you […]

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Tell an epic story

This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. The word “epic” gets thrown around a lot these days (“Epic fail,” Epic Meal Time, the movie Epic, etc.). But let’s get back to what it really means: A long, heroic story […]

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Newsletter: #972: The “Lessons from Cards Against Humanity” Issue

[Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Cards Against Humanity is a mad-lib-style card game that’s “just as despicable and awkward as you and your friends.” Disclosure: This […]

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Newsletter #940: The “Make Them a VIP” Issue

[Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Motivating word of mouth from your customers isn’t about bribing them with contests or cash. The most enthusiastic and sustainable word […]

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