Check out this absolutely perfect message to new customers of FreshBooks. They have 3.5 million customers and can still deliver the personal touch — why can’t you? Hi SocialMedia.org, welcome to FreshBooks! I’d like to introduce myself as your (very) Small Business Consultant specifically assigned to help you get up and running with FreshBooks. Just […]
Newsletter #883: The “10 of the Greatest Word of Mouth Stories From My Book” Issue
May 3, 2012
Big news! My book is officially out in paperback this week. Everything is updated and improved, but it’s still the classic book that will help you master the art of word of mouth. To celebrate, we’re giving away the first chapter and, if you buy the book this week, we’ll send you our 16-page Word […]
How to create offline word of mouth — live with Saul Colt from Word of Mouth Supergenius
May 20, 2010
As a preview for our upcoming Word of Mouth Supergenius event in New York on July 20th, we’re featuring a bunch of the videos from our last “How to be Great at Word of Mouth Marketing” event in Chicago. It’s going to be an amazing day filled with 12 how-to classes, 12 real-world case studies, […]
How to create offline word of mouth — live with Zoocasa’s Saul Colt
November 4, 2009
We’re bringing together an all-star group of word of mouth marketers for Word of Mouth Supergenius: The “How to be Great at Word of Mouth Marketing” Conference on December 16 in Chicago. We’ll feature 12 how-to classes, 12 real-world case studies, and 6 brilliant authors. You’re going to learn practical, hands-on techniques to get people […]
From the new edition of my book: Word of mouth case study — FreshBooks
March 17, 2009
Over on our GasPedal blog, You Can Be a Word of Mouth Supergenius!, we highlighted a new case study from the revised edition of my book each day last week. This case study focuses on FreshBooks and how they've now got great word of mouth as a result of trying lots of different little things. […]
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