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Tag Archives: GasPedal

My company’s moving to a 44-acre ranch next year

Last year, we bought 44 acres of land in northeast Austin to build a brand new campus for my company, GasPedal. It’s been our dream to have a place to make our own that’s both communal and private, where we can collaborate in shared spaces, but also retreat to somewhere quiet when we need to. […]

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Never underestimate the cost of negative word of mouth

This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. Angry, frustrated customers talk. A lot. Pete Blackshaw’s book title said it well: Satisfied Customers Tell Three Friends, Angry Customers Tell 3,000. Too often, otherwise well-meaning organizations forget how expensive negative word […]

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Bad situations are great opportunities to earn word of mouth

This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. Because our world is run by humans, it’s a given that things will go wrong. At some point, something is going to break. Maybe it’s your fault, maybe not. The details won’t […]

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Show talkers what their word of mouth means to you

This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. Your fans love to see how their efforts impact your business. They love to know when their collective ideas make your business better, to see how many people that they introduced to […]

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Tell a friend: SocialMedia.org and WordofMouth.org are hiring

Do you love word of mouth and social media? Do you want to work with amazing marketers from some of the greatest companies on earth? Do you want to do it all in a great workplace that’s free of politics and whiners? If so, check out our list of openings. If you see something that […]

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What it’s like to work with us

We have some fantastic job openings in our Austin and Chicago offices for SocialMedia.org (details here). Here is a little bit about what it’s like to work here: The Way We Work You work too hard for it to be unfulfilling. We believe that every day at the office should be exciting, interesting, challenging, and […]

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Come work with us

We have some fantastic job openings at my companies, GasPedal and SocialMedia.org. We’re looking for amazing people to join our tiny team (regular-size people, but not many of them) in our Austin and Chicago offices. I’d be grateful if you could share these openings with any superstars you know who might be looking for a […]

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Newsletter #800: The “How to Partner With a Cause for Your Event” Issue

Welcome back to the Damn, I Wish I Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] We partnered with charity: water for our Word of Mouth Supergenius event this summer. It was a great experience using […]

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How to use one corporate Twitter account for multiple people

If you’ve got a lot of staff helping with a single Twitter account, here’s an easy way to identify who is posting: 1. Have all posters put their initials after the post, like this: ^AS 2. Put everyone’s picture and code in the sidebar. 3. Done.

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