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Tag Archives: grasshopper

Be an advocate for your customers

This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. Fantastic customer service is a huge opportunity for word of mouth marketing. Show them you care, and they’ll appreciate you and talk about you. But what if you took that kind of […]

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Be an advocate for your customers

This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. Fantastic customer service is a huge opportunity for word of mouth marketing. Show them you care, and they’ll appreciate you and talk about you. But what if you took that kind of […]

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Newsletter #935: The “Don’t Waste An Opportunity” Issue

[Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Opportunities to get people to talk about you don’t have to come with Super Bowls, massive conferences, or lucky breaks. Sometimes, […]

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5 ways to generate WOM for a boring product or business

Here’s a guest post Stephanie Bullis, Word of Mouth Marketing Manager at Grasshopper, wrote for our WordofMouth.org project. Check out WordofMouth.org for more great word of mouth marketing tips like this every day. Not all products and services are as exciting as Google Glasses or Willy Wonka’s ever-lasting gobstoppers. When was the last time you expressed […]

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Happy customers — front and center

Happy customers are your greatest advertisement. Are you burying them deep in your website? Put customer lists, customer stories, and customer testimonials right up front. It’s much more important and effective than any canned copy your marketers could possibly write. Grasshopper features customers as one of only four primary tabs:

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Anatomy of a failure — Every entrepreneur should read this

This might be the most interesting thing that I have read all month.Grasshopper shared the story of how they launched, and closed, a new product line. There is a lesson for every business here. The Spreadable Story: Why We Shut Down a Business That Was Making Money & Getting New Customers Every Day Many people […]

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