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Tag Archives: Harley-Davidson

Promote your fans, not yourself

This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. When you use your resources to promote your fans instead of yourself, you create a much more interesting conversation. The bigger the brand, the bigger the spotlight they have to feature the […]

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Newsletter #940: The “Make Them a VIP” Issue

[Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Motivating word of mouth from your customers isn’t about bribing them with contests or cash. The most enthusiastic and sustainable word […]

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Newsletter #937: The “Dream Teams” Issue

[Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Teaming up with another brand is a great way to share fans, word of mouth, and opportunities to reward your customers. […]

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Holy Harleys! Get your motorcycle blessed

I don’t know your faith’s view on motorcycling, but I know good marketing when I see it. Take a lesson from Blessing of the Bikes at the Madison Avenue Baptist Church: Figure out a way to make subsets of your customers feel special. They’ll appreciate it, and they’ll bring their friends. (Thanks, Merrill Richmond)

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Holy Harleys! Get your motorcycle blessed

I don’t know your faith’s view on motorcycling, but I know good marketing when I see it. Take a lesson from Blessing of the Bikes at the Madison Avenue Baptist Church: Figure out a way to make subsets of your customers feel special. They’ll appreciate it, and they’ll bring their friends. (Thanks, Merrill Richmond)

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Newsletter #733: The “Lessons From Harley-Davidson” Issue

{Welcome back to the Damn, I Wish I Thought of That Email Newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the left.} Harley-Davidson has one of the biggest and most enthusiastic fan bases of any brand in the world. Here […]

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