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Tag Archives: holiday gifts

If you’re going to send a corporate holiday gift — do it right or don’t do it.

Lame: Generic can of popcorn with sender’s logo on a sticker. No card. Clearly they just handed a mailing list to catalog and gave zero thought to their customers or relationships. Awesome: Johnson Gray Advertising’s bizarre and wonderful Olf the Troll. I can’t explain it, but it did exactly what it was supposed to do: It […]

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Maker’s Mark does it again

Another perfect holiday gift from Marker’s Mark to their ambassadors: A sweater for your bottles. It’s a perfect word-of-mouth generator in so many ways: Fun and worth talking about Something you will display, which gets the whole family talking about it Worth saving, so it starts more conversations next year. (Thanks, Matt.)

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Newsletter #813: The “Send a Holiday Gift Worth Talking About” Issue

[Welcome back to the Damn, I Wish I Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] If the holiday gift you’re sending to clients and prospective customers is unremarkable, why bother sending it at all? Trust […]

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