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Tag Archives: Home Depot

How Threadless, Home Depot, and AmEx get groups of fans talking

This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. Everyone loves being a part of a group. When people who share a common interest also share a common goal or excitement, the emotional connection is amplified — and so is the word of […]

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Make your special customers feel special

Don’t just tell your best customers that they’re special. Give them visible status that they can show off to their friends. Being a member of a loyalty program is nice. Showing off to my crew that I’m important is better. Home Depot’s “pro customer parking” is a simple and smart way to show status. Airlines do […]

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Make your special customers feel special

Don’t just tell your best customers that they’re special. Give them visible status that they can show off to their friends. Being a member of a loyalty program is nice. Showing off to my crew that I’m important is better. Home Depot’s “pro customer parking” is a simple and smart way to show status. Airlines […]

(1) Comments - Read & Join the Conversation

Live coverage from last week’s BlogWell: How Big Brands Use Social Media

Last week’s BlogWell in Atlanta was fantastic. The case studies were filled with great ideas — lots of stuff to take home, the venue at Newell Rubbermaid was perfect, and we had some great support from our sponsors and partners. If you missed the event or are looking for a recap, be sure to check out our […]

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Aha! #1: Social media strategy from Nick Ayres of The Home Depot

We’re gearing up for our next BlogWell: How Big Businesses Use Social Media event on April 29 in New York — and in doing so, we’re sharing a bunch of presentations from our last BlogWell. I’m always amazed at the ideas and stories that are shared by some of the biggest companies in the world […]

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Look Who’s Coming to BlogWell

BlogWell is coming up fast, and look who is attending.  The following list is just a small portion of the big brands that will be there: Accenture, Allstate, Boeing, Crate & Barrel, Discover, General Growth Properties, General Mills, H&R Block, Home Depot, Kolcraft, Mayo Clinic, Molson, Orange Business Services, Orbitz, PepsiCo, Procter & Gamble, Sears […]

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BlogWell Chicago, Jan. 22: Blogging Success Stories from Home Depot, Mayo Clinic, H&R Block, Sharpie, US Coast Guard, Allstate, Walmart, and Procter & Gamble

On January 22, my company is hosting a major event in Chicago about corporate blogging and social media. It's called BlogWell and we're featuring eight global brands sharing case studies on how they participate in social media. BlogWell is the only conference where social media executives from large companies come together to share their case […]

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