See Andy's other stuff:

LinkedIn
RSS Feed

Follow Andy

Contact Me >>

Tag Archives: Inc. Magazine

Newsletter #926: The “How Much Are You Charging” Issue

[Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] The cost of your stuff is often an overlooked opportunity for starting word of mouth — and this isn’t about deep […]

Comments Off on Newsletter #926: The “How Much Are You Charging” Issue - Read & Join the Conversation

Why every customer service moment matters

A great story from Ron Burley in Inc. Magazine about how going above and beyond for one customer turned into a $4 million sale. So when my cell phone vibrated at 2 a.m. on a Sunday morning, I recognized the 618 area as Southern Illinois. That meant the caller was Bob, a crusty old-time radio […]

Comments Off on Why every customer service moment matters - Read & Join the Conversation

How to know if you should be an entrepreneur

If you don’t find Inc. Magazine completely fascinating and relevant to you, you’re probably not right for the entrepreneurial life. Norm Brodsky, Jason Fried, Leigh Buchanan, Meg Hirshberg, and Jane Berentson talk about the minutia of life in a small business. The tiniest things. Which, of course, is what it’s all about. Entrepreneurship isn’t about […]

Comments Off on How to know if you should be an entrepreneur - Read & Join the Conversation

This is how it’s done — learning to listen

Enjoy these classic tales of great listening from smart entrepreneurs featured in Inc. Magazine. Read all 30 stories in this great article from April 2009. Whistle blow while you work “Always communicate without fear of retribution.” That was one of the tenets on which Patrick Kelly and his partners founded Physician Sales and Service in […]

Comments Off on This is how it’s done — learning to listen - Read & Join the Conversation

What is the janitor’s name?

The word janitor comes from the Roman god Janus, who was the keeper of the keys. Historically, cleaners were honored. They were trusted. We want to go back to that. If you work in a building where you know who the janitor is, you are going to create less dirt. A lesson on respect from […]

Comments Off on What is the janitor’s name? - Read & Join the Conversation

Why social media freaks people out

We’ve all seen executives freaking out trying to chase the social media fad of the day. I’ve always advised them to take a deep breath and chill. In my opinion, the only platforms you need to worry about are the ones where your customers are. Your job is to connect with a community of people, […]

(3) Comments - Read & Join the Conversation

Microtesting: Sell it before you build it

Before you build a product, test it by offering it for sale on your website. If no one responds, you’ve just saved tons of time and money. If the responses include suggestions, you’ve just improved the product before you even started. If people give you money — bingo! This sort of testing is faster, cheaper, […]

(3) Comments - Read & Join the Conversation
Get My Newsletter!

Subscribe to Damn, I Wish I’d Thought of That! for a weekly email full of unusually useful ideas for smart marketers. Great marketing is about brains, not bucks. The best business ideas are easy to do, inexpensive, and fun. Learn to simplify your business, earn word of mouth, and thrill your customers:

Never display this again