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Tag Archives: Net Promoter Score

How likely are you to recommend us to a friend?

That question may be the most important question you can ask — and the business innovation of the decade. It comes from Fred Reichheld‘s Net Promoter Score concept and his book The Ultimate Question. You should read the book and start using it immediately. Of course, I love it because it’s a word of mouth […]

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Easy word of mouth

Never let anyone tell you that word of mouth is hard to get. Word of mouth marketing is about listening and earning a recommendation. (Listening comes first!) You can do both with a 5×7 card. Copy this simple card included with every order from PrintingForLess.com. It combines a simple 2-question survey (with Net Promote Score) […]

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