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Tag Archives: opt-out

Nope. You don’t get to do this.

The CAN-SPAM law says your have 10 days to remove someone from an email list. The DON’T-PISS-OFF-YOUR-CUSTOMERS law says that’s nonsense and rude. Whoever permitted this screen to be written needs to focus on customer happiness before legal compliance:

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How to lose 10 – 50% of sales with bad email practices

When someone asks to be removed from your email list, it has to be INSTANT.  Same day, right now, never get another message. Yes, the CAN-SPAM law says you have a few days. But it doesn't matter, because leaving someone on your email list after they unsubscribe is just dumb. What happens? The customer gets […]

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