Next up in our Word of Mouth Book Club series is Andy Nulman’s Pow! Right Between the Eyes: Profiting from the Power of Surprise. Andy is a brilliant marketer, entrepreneur, and sole owner of the title, “Prince of Pow!” His book is an eye-opening look at the power and potential of surprise marketing. We’re sharing […]
Share Andy Nulman’s amazing manifesto and enter to win a signed copy of Pow! Right Between the Eyes!
January 18, 2010
November 6, 2009
We’re bringing together an all-star group of word of mouth marketers for Word of Mouth Supergenius: The “How to be Great at Word of Mouth Marketing” Conference on December 16 in Chicago. We’ll feature 12 how-to classes, 12 real-world case studies, and 6 brilliant authors. You’re going to learn practical, hands-on techniques to get people […]
March 15, 2009
Surprise gets us talking. Surprise creates word of mouth. Surprise makes us happy. Get your hands on Andy Nulman's new book "Pow! Right Between The Eyes!" It's the first book about how to use the power of surprise to grow your business. I love this book. You also want to read Andy's blog and this […]
March 10, 2009
When runners jog into the Westin Long Beach, Ricky Bobbit hands them a bottle of water. They are surprised — and they have a story to tell everyone else they see. Listen to Ricky explain it: How can you surprise people?
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