See Andy's other stuff:

LinkedIn
RSS Feed

Follow Andy

Contact Me >>

Tag Archives: PR stunts

Willy Wonka had it right: Offer an experience instead of cash

If you want to have a promotional contest, cash is probably the worst prize you can offer. Why? You attract prize-seekers instead of qualified prospects It does nothing to promote your company's unique offerings There's no reason for anyone to talk about it (you get no word of month) A much better prize is an […]

(5) Comments - Read & Join the Conversation