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Tag Archives: promotion

How Outback Steakhouse enables super fans to spark amazing word of mouth

This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. If you empower your customers to do something great, they’ll be excited and proud to take action for your brand. As Dan Holm and Ken Bott of Outback Steakhouse explain, that’s exactly […]

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Newsletter #927: The “More Than Just a Deal” Issue

[Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Everyone loves talking about a great discount. There are entire websites devoted to them and bloggers who chase them down — […]

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Does a “wing man” help you meet women?

Target and Neiman Marcus are about as opposite as two retailers can be, but they share a common interest in high-end design — and attracting stylish women. That is why this promotion is so smart: They released a joint line of products that you can buy at either store. Neither is at risk of losing […]

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