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Tag Archives: return policies

The wrong way to handle a bad review

I wanted to return a Christmas present that I bought from a third-party seller on Amazon. It was the usual bad story: They wouldn’t respond to my emails, then it took weeks to get a return authorization, then they wanted me to pay $25 postage for the return and a $28 restocking fee. So I […]

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The wrong way to handle a negative review

I wanted to return a Christmas present that I bought from a third-party seller on Amazon. It was the usual bad story: They wouldn’t respond to my emails, then it took weeks to get a return authorization, then they wanted me to pay $25 postage for the return and a $28 restocking fee. So I […]

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Guaranteed. Period.

Lands’ End has always said it, plain and simple: Guaranteed. Period. If you’re not satisfied with any item, simply return it to us at any time for an exchange or refund of its purchase price. No BS. Honest and clean. Get up right now and strip one line of jargon out of your business writing. […]

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Take it back! It’s worth it.

LensCrafters will let you exchange a pair of glasses. For any reason — even if you just changed your mind. They’ll re-make a pair of glasses again and again. Until you’re happy. Sears will let you return appliances, even after they’ve been installed. They’ll even deliver new ones, for free. This may cost the company […]

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Show a little trust

When you exchange a defective product at Amazon, they send you the replacement before you’ve even sent back the old one. Usually it ships the same day and the send it express. They trust you. You’ll be more likely to buy again, knowing they won’t give you a hassle. Most merchants make you wait until […]

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Zappos vs Lands’ End: Who are you talking about now?

It was only 3 years ago that we were talking about the Lands’ End famous no-questions-asked return policies. They were the one brand that symbolized amazing customer service. Lands’ End would take anything back. You could wear a bikini to a paintball convention and return it because it was stained and didn’t provide good protection.  […]

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How spare socks increase sales

When you go into a shoe store, they know you might not be wearing socks. So they have a box of socks. It takes away any excuse you have for not shopping. What is stopping someone from shopping with you? They don’t know their size?  Give them a size calculator. They are scared to commit? […]

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