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Tag Archives: Sam’s Club

How to get hundreds of new buyers into your store

Give them a reason to show up that is NOT about buying something. Great example: Sam’s Club offers free pre-summer-camp medical screenings for kids every July. Thousands of parents need to get this done, no one wants to go to the expensive and slow doctor’s office. So they go to Sam’s Club, get the exam […]

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Newsletter #818: The “Make it Personal” Issue

[Welcome back to the Damn, I Wish I Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Any time you make something more familiar, more contextual, or more personal for your fans and customers, the better off […]

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Newsletter #803: The “Open Up” Issue

Welcome back to the Damn, I Wish I Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Good things happen when you open up, when you embrace transparency, and when you invite fans behind the scenes. A […]

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Newsletter #788: The “Repackage It” Issue

Welcome back to the Damn, I Wish I Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Smart, resourceful marketers know they’ve already got everything they need. But sometimes, it may just need a little repackaging, rearranging, […]

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