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Tag Archives: shipping

Doing it right vs. Doing it on time

You have a choice how to get there: Launch quick, launch big, or launch great.  You can hit a deadline, feel proud, and get a thumbs up from the boss (or investors).  You can follow the very trendy strategy of “minimum viable product” and launch something that’s just OK and make it better later (if […]

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Who sent me this amazing gift?

So you bought someone a nice, expensive gift on Amazon. You checked the gift option, wrote them a special note, and it was super thoughtful and very sweet. Problem is, the recipient has no idea who it came from. There’s no card, no name, no label. Oh, wait. There it is: a tiny slip of […]

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Newsletter: #946: The “Remarkable Wrappers” Issue

[Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] You have a fantastic opportunity to make a lasting impression and get people to talk about your company. It’s something you […]

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Newsletter #907: The “Simple Tech Tricks” Issue

[Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Great marketing doesn’t have to be complicated (in fact, the best marketing rarely is) and it doesn’t have to be expensive […]

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Awesome greenness from Columbia Sportswear

Reduce, reuse, or recycle? Most businesses ignore the reuse option. Smart thinking (and right-on for this outdoorsy brand) from Columbia — a checkbox in the shopping cart that lets you request a used box. Save a ton of money, help the environment. (Most companies would reject this idea immediately as being unprofessional. But by asking […]

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I was so excited to do business with you …

… but I probably won’t be in 8-10 weeks, when you send me something in the mail. Do it right or don’t bother.

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