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Tag Archives: trade show

A classic trade show promotion

Seth Godin and Megan Casey of Squidoo gave out these shirts at an eBay conference. Click to see a close-up. The great copy speaks for itself.

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Trade show idea: It’s about what happens after the show

It's hard to get attention at a trade show. Lots of noise, lots of competition. It is more important to get permission to contact them after the event. Then you can talk, sell, and connect when the prospect is actually paying attention. Do something in your booth that is designed to get that permission.  Get […]

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