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Newsletter: #1022: The “Great Stuff in the Mail” Issue

[Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Mail puts something physical in people’s hands — something most marketing can’t do. It’s also one of the oldest forms of […]

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Why useful is remarkable

This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. We love viral stunts and funny ads as much as the next person. But there’s a more sustainable way to get your customers to talk about you that earns word of mouth […]

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