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When is the last time you watched a 2:40 min ad just because it was good?

Or shared it with your friends? Or blogged it? I found myself watching this entire ad from T-Mobile, Samsung, and Chris Pirillo. (As of today, 1.3 million people did it, too.) In an on-demand TiVo world, we’re only watching what we want. So if you want us to watch your ads, it needs to rise […]

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