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This is a good Facebook ad

image

One image says it all — a Star Wars bounty hunter is the perfect symbol to catch the eye of high-tech freelancers.

(All great geeks consider themselves guns for hire to some degree. And want to live in space.)

When 341 people “Like” your ad, you’re on the right track.

Does anyone “Like” your ad? Try testing copy and images in Facebook ads. It’s a great way to get that sort of inexpensive, fast feedback. It’s cheaper and more accurate than the fancy research you’re buying now.

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Comments

  1. ronika December 19, 2010 at 1:20 pm #

    Great ad (I imagine it has convinced a few geeks to go over to the dark side). Shared it on my facebook page.

  2. Nick S. December 22, 2010 at 9:16 am #

    For me, this also reinforced the old “you are not your target market” adage. I had no idea that was a Star Wars bounty hunter helmet. I’m also not a high-tech freelancer. But I appreciate the simplicity of the ad. Thanks for sharing.

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