I’ve had it for years. It’s as good as new, after non-stop daily use. I love it.
But after all this time, what would make me wake up and say, “Today is the day I’m going to the Timbuk2 website to write a review!”
This is a huge word of mouth challenge: Your happiest customers are least likely to post a review. (And angry customers are always ready to act.)
So what do you do? A few ideas:
- Stay in touch. Get new customers to subscribe to an email newsletter, become a Facebook fan, etc.
- Regularly mention that reviews matter to you, and you’re grateful for the support.
- Just ask. Every so often, it’s OK to ask for a review.
- Be grateful.