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Why aren’t you offering a free birthday meal?

Smart restaurants ask for your birthday and email you a coupon for a free meal every year.

How easy is that promo?
Why doesn’t everyone do it?
How much do they sell to the folks the birthday person brings with them?
 
If you’re not a restaurant, ask yourself:  What is our free birthday meal?
 
Noodles birthday
Noodles2

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