See Andy's other stuff:

LinkedIn
RSS Feed

Follow Andy

Contact Me >>

Why computers are like dishwashers and microwaves

Lots of folks are debating the cause of the 14% drop in PC sales: Mac vs. PC? Tablets? Windows 8?

I think it’s simpler than that.

Computers are finally good enough.

  • You click on the icon and it opens instantly.
  • Word takes your words as fast as you can type.
  • Excel does all your math in the blink of an eye.
  • Your videos and photos are instantly processed.
  • Your music sounds great.
  • Batteries last long enough.
  • The keyboard and screen do the job.
  • It’s as small as it needs to be.

There just isn’t a really good reason to get a new one.

Computer makers want us to buy them like cars: Status symbols that we need to upgrade every year.

Reality: Computers are like dishwashers — appliances that we can keep until they wear out.

Email to a friend:

Privacy: We won't save or reuse these emails.

Comments

Comments are closed.

Get My Newsletter!

Subscribe to Damn, I Wish I’d Thought of That! for a weekly email full of unusually useful ideas for smart marketers. Great marketing is about brains, not bucks. The best business ideas are easy to do, inexpensive, and fun. Learn to simplify your business, earn word of mouth, and thrill your customers:

Never display this again