See Andy's other stuff:

LinkedIn
RSS Feed

Follow Andy

Contact Me >>

You’re not going to get good word of mouth if you don’t ask for it

imageWe don’t jump up and say, “Time to write a review!”

We need to be asked, to be reminded, and to be thanked.

But if you want a lot of good reviews, don’t hesitate to politely request them. Your fans won’t mind helping out.

Here’s a good example from Dockers, sent by email two weeks after an order. Great opening: “The only thing more important to us than making great khakis is making sure you’re happy with your purchase. Now’s your chance to tell us. So, don’t hold back — good or bad -= we want to hear from you.”

Email to a friend:

Privacy: We won't save or reuse these emails.

Comments

Comments are closed.

Get My Newsletter!

Subscribe to Damn, I Wish I’d Thought of That! for a weekly email full of unusually useful ideas for smart marketers. Great marketing is about brains, not bucks. The best business ideas are easy to do, inexpensive, and fun. Learn to simplify your business, earn word of mouth, and thrill your customers:

Never display this again