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Archive | June, 2009 — the Blog Council is now the Social Media Business Council

I’m excited to announce that the Social Media Business Council is the new name for the Blog Council. Our new web site is Members chose the new name at our meeting in New York this spring, and we just went live with our new site. (See the press release here.) The Social Media Business […]

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Sunday Inspiration: Flexibility = Success

It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is most adaptable to change. – Charles Darwin

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The future of shopping: Amazon Remembers

Amazon Remembers is an astonishing tool. It's buried inside the Amazon iPhone app. You take a picture of something. Hit submit. Amazon figures out what it is. You get a link to the product page on Amazon. I tested it on the most boring product I could find: A bottle of water. Five minutes later: […]

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Trade show idea: It’s about what happens after the show

It's hard to get attention at a trade show. Lots of noise, lots of competition. It is more important to get permission to contact them after the event. Then you can talk, sell, and connect when the prospect is actually paying attention. Do something in your booth that is designed to get that permission.  Get […]

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When things go bad — try praising the vendor you need instead of attacking

I love this post from Tom Peters’ blog. Their site went down. Most of us would have bashed the hosting company. Peters’ team complimented them instead, and thanked them for getting things fixed. Technical Difficulties If you tried to visit our site yesterday, you may have noticed that we had a day long outage. This […]

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Newsletter #737: The “Make Them Feel Like It’s a Deal” Issue

{Welcome back to the Damn, I Wish I Thought of That Email Newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the left.} One of the easiest ways to turn a customer into a fan is to make them feel like […]

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Word of Mouth Webinar June 30


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Survey: How Big Businesses Staff Social Media

The Blog Council is preparing a study titled "How Big Businesses Staff Social Media." This study will benchmark social media functions in enterprise environments. Specifically, we want to learn: Who works on social media What department they work for How much time they spend using social media What they earn Benefits of participation: You will […]

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20 years ago, fundraisers for various causes realized that it was hard to get people to make a donation. So they invented the "Walk for Whatever" format — go out and get your friends to pledge so much per mile. It was  a great idea — it made it fun to participate and fun to […]

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