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Archive | January, 2015

Be an advocate for your customers

This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. Fantastic customer service is a huge opportunity for word of mouth marketing. Show them you care, and they’ll appreciate you and talk about you. But what if you took that kind of […]

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Newsletter: #1022: The “Great Stuff in the Mail” Issue

[Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Mail puts something physical in people’s hands — something most marketing can’t do. It’s also one of the oldest forms of […]

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Leslie Drate on how NVIDIA builds passionate social communities with great content

This is a post from my company, SocialMedia.org’s blog. Check it out for more profiles and stories about the people running social at really big brands. We’re proud to call Leslie Drate a member of SocialMedia.org since 2011 as a Team Lead of Global Digital and Social Media at Cisco Systems, and now as a […]

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3 one-sentence word of mouth wonders

This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. Short is sweet when it comes to word of mouth topics. Why? Because word of mouth is lazy. To get people to talk about your stuff, don’t ask them to remember long […]

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Newsletter: #1021: The “Lessons from a Podcast” Issue

[Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Some experts think podcasts are experiencing a kind of renaissance. And it seems even more true now that so many people […]

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Ike Pigott, Communications Strategist for Alabama Power at Southern Company

This is a post from my company, SocialMedia.org’s blog. Check it out for more profiles and stories about the people running social at really big brands. This member profile comes from Ike Pigott, Communications Strategist for Alabama Power Company, a division of Southern Company. We’re thrilled to have had him as a member of SocialMedia.org […]

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3 word of mouth marketing tips for startups

This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. Launching a business? We know that means you have a tight budget and an even tighter schedule. So we’ll get right to it: 1. Make great partnerships 2. Don’t overlook the right […]

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Laura Kolodjeski on how Sanofi US created a patient-centered blog in a highly regulated industry

This is a post from my company, SocialMedia.org’s blog. Check it out for more profiles and stories about the people running social at really big brands. This post features a case study by Director of Patient Insights, Laura Kolodjeski at our Member Meeting in Boston where she shared insights from Sanofi US’ content hub created […]

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