Here’s a great trick for anyone exhibiting at a conference, especially a more grass-roots conference where people are networking for themselves instead of their employer. Print business cards for attendees who don’t have any (or used them up). All you need is a cheap color printer, some pre-perforated business card paper, and a laptop with […]
Archive | Word of Mouth Tools RSS feed for this section
Squidoo – I get it now!
Squidoo is a Seth Godin project. I’ll be the first to admit that I just didn’t understand it when it first launched. Well, I get it now, and it’s pretty cool. It’s also an important word of mouth marketing tool. Short version: 1. Build a page on a topic. 2. Add a bunch of links […]
Truemors works
Truemors is Guy Kawasaki’s new site to help people a) have fun, and b) generate traffic. Nothing too fancy: You post a true rumor, and other people can vote on it, and it links back to your web site. If you put up a popular rumor you get a lot of visitors. There has has […]
Check Out My Book
Check Out My WOM Project
