Choose your Easter basket:
A. Candy bunnies
B. Chocolate poop, a gummy rat, and a 36″ candy snake?
One will be appreciated, the other will be remembered and talked about all year.
Lesson: Anything worth doing is worth making remarkable. It’s not harder or more expensive, but it will be remembered, appreciated, and generate long-term word of mouth.
(See what else is in the “Nightmare Before Easter” gift basket from super-wacky Baron Bob.)