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Discovery Communications’ case study: How we’re creating social experiences around TV shows

BlogWellCome to our upcoming BlogWell: How Big Brands Use Social Media conference in Seattle to hear REI, The Clorox Company, Deluxe, Microsoft, Itron, MillerCoors, Cargill, and Boeing share 8 great case studies on corporate social media.

You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal — and you’ll see some brilliant presentations like this one from BlogWell DC:

One of Amber Harris and Gayle Weiswasser’s big ideas: Social TV is like how we used to watch TV with our families — except now it’s with strangers.

Discovery Communications: The Power of Real-Time Engagement: TV & Beyond, presented by Amber Harris and Gayle Weiswasser from GasPedal and SocialMedia.org on Vimeo.

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