BlogWell: How Big Companies Use Social Media
October 28, San Jose Convention Center
http://gaspedal.com/blogwell
On October 28, we’re hosting an amazing day where eight big corporations are going to share best practices, give practical advice, and talk about their experiences starting blogs and launching social media programs:
- Cisco Systems
- Graco
- The Home Depot
- Intel
- Kaiser Permanente
- UPS
- Walmart
- Wells Fargo
You’ll receive practical how-to advice on:
- Creating great content
- Measuring ROI
- Obtaining buy-in from management
- Managing legal and HR issues
- Deploying internal blogs and social media
- Blogging in regulated industries
- Coordinating communications, marketing, customer service, PR, and sales
- Engaging detractors and dealing with negative word of mouth
- Working with an agency
- BtoB blogging
- Blogs and corporate social responsibility
All this for only $200. This is the best opportunity available for anyone looking to get started or improve their corporate social media efforts.