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Tag Archives: Applebee’s
Applebee’s does it right on Veterans Day
Applebee’s offers a free meal to vets on Veterans Day. Such a simple idea, but few companies do it so well. In one day they’ve made thousand of friends around the country, earned limitless goodwill — and sold out every seat in every restaurant around the country. This is marketing — and saying thank you […]
Are your fans serenading you? Are they dancing in your parking lot?
Here’s a new goal to set: Become so much a part of your customers’ lives that they start singing about you. Here’s a tiny sample of Applebee’s fan love — in song:
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